About Dogfam

Made for dogs. Inspired by family. Created to do good.

Dogfam & Friends began with two very special rescue dogs, Roxy and Mia. 

After being found abandoned on the side of the road as puppies, they were rescued, nursed back to health and found their forever family. They became so much more than pets. They became our family, our adventure companions, best friends, our joy and the inspiration behind everything Dogfam stands for. 

Their story is why rescue will always be a part of our brand.

Dogfam was created by Ashley, a lifelong animal lover, dog mom and artist who wanted to combine her love of dogs with her love of creating. What started with handmade collars and leashes built around original designs, quality products, outdoor adventures, and the belief that life is simply better with dogs by our side. 

Designed Differently

Our prints are designed exclusively for Dogfam, so you won't find them everywhere else. 

We create colorful, functional dog gear that is inspired by the places we love most, from Florida's coastlines and waterways to the outdoors and adventure we share with our dogs. 

We focus on quality, durability and thoughtful materials, including recycled and eco-conscious options whenever possible. Our collars and leashes are proudly made in Florida, and we prioritize working with U.S.-based and small businesses whenever we can.

Dogs Helping Dogs

Dogfam has always been about more than making cute dog gear. 

Every collar and leash purchased helps us to give back to animals in need and support the rescue community that gave Roxy, Mia, Bonnie (our cat), Reba and Shirly (our newest rescue dogs) a chance at their forever family.

Because every dog deserves to be someone's family.

Rescue. Adopt. Adventure together. 

Welcome to the Dogfam!